Do you have a green thumb and need a job? Then gardening is the ideal career for you! If you love spending time outdoors and thoroughly doing your business, consider starting a career in garden maintenance. How can you do so?
Even though this sounds ideal, many people may wonder whether they are qualified enough to do it. That’s why we put together this guide, which will help you kick start your career. From the needed skills to promoting your business, you’ll find everything you need to begin your journey in this magnificent field. So, get your hands dirty with pride!
Understand the business
Being a self-employed gardener or starting your own small business has many perks: from experience to profit. However, you need to understand that garden maintenance is a varied job. It includes many different fields you need to consider to do your job right. So, how can you understand the business?
Besides learning about the soil, plants and pests you’ll need to use to maintain someone’s garden, you need to understand the way businesses works. Surprisingly, there’s a lot of things going on under the surface. Think about each aspect of your future career. From the basic knowledge to more complex things such as regulations and customer relations. Therefore, you need to develop a business plan that will help you grow your business step by step.
Needed skills and abilities
Many people think that garden maintenance is the easiest career to start without previous knowledge. However, they are not completely right. Even though you can learn necessary skills quite quickly, you need to have some basic knowledge beforehand.
Constantly studying and improving your knowledge is essential in this business. You need to be eager to learn more. For instance, you’ll need to learn which fertilizer is good for which plant. In addition to knowledge, you’ll need physical endurance. Gardening may seem easy, but it sometimes requires a lot of physical strength and stamina to complete. So, keep that in mind before you opt for this job!
Take season into consideration
You’re probably aware that garden maintenance is a primarily seasonal career. Most homeowners want their gardens maintained from spring, throughout the summer up until late autumn. That’s why you need to organise your business according to that. Does that mean that you’ll be out of business during winter?
It doesn’t have to! It all depends on your location and creativity. For instance, you can offer leaf raking in late autumn, snow cleaning during the winter, or greenhouse maintenance during the entire year. If you want to keep your customers, try to perceive the issue from their perspective and adapt your job accordingly.
Laws and regulations
Just like any business, starting a career in garden maintenance also requires following certain rules. Most of them are about different types of licensing, as formal training isn’t needed to start this type of career.
Even though there are usually no specific law regulations when it comes to gardening business, you need to get adequate training for using, carrying and storing chemicals and pesticides. That’s one of the most common gardening legal issues you can face. Besides that, insurance is necessary if you want to run a business, so take that into consideration as well!
One of the most important things about garden maintenance is having adequate equipment. You can have a perfect business plan, but without essential tools, your business is doomed to failure. So, what kind of equipment do you need?
Besides the basics, such as shovels, lawnmower, hoe, rake and others, you’ll need to supply other tools and equipment, such as fertilizers, pesticides and weed killers. On top of that, for perfect maintenance, you’ll have to have an auto wind hose reel for easy and quick garden watering. It’s a neat and tidy way of watering any garden and keeping the plants fresh!
Get yourself out there
Every business needs promotion to be successful. That’s why marketing should be a crucial part of your business strategy. There are numerous ways in which you can advertise your business. However, you need to find those that will be the most effective according to your business type and your target audience.
So, the first thing you should ask yourself is who is my target audience and where can I find them? If the answer is online, try out digital marketing for your business and proudly display your services online. On the other hand, if your key buyers are offline, consider newspaper advertising, radio ads or even leaflets. Be specific about your services and don’t be afraid to promote your business.
Starting a garden maintenance business can turn your life around. Even though you don’t have to be specially qualified to begin this career, you’ll certainly have more success if you constantly improve your knowledge. So, be brave and proud! Try following your dreams and fulfilling your passion.