The Underwear Expert released statistics regarding trends in underwear style and shopping preferences by polling readers of the site on topics including color, cut, and rise as well as underwear shopping habits.
According to 45,000 survey responses to The Underwear Expert, the men’s underwear blog, the top choices in underwear styles for its readers are briefs (27%), boxer briefs (22%), jockstraps (17%) and trunks (15%). 54% of the men surveyed also prefer low-rise underwear and 41% prefer mid-rise underwear.
“Color also plays a more dominant role in underwear fashion which has yet to be fully recognized by the mainstream”, said Kleinmann. According to the survey, the most popular colors are: black (20%), blue (19%), red (16%). White was only 13% – signifying that fashion conscious customers have moved much more towards color.
The Underwear Expert is an online resource for men’s underwear trends, innovations, brands, reviews, editorial and more. Founded by CEO & Editor-In-Chief Michael Kleinmann, The Underwear Expert provides its readers with exclusive coverage and up to the minute details in the industry with exclusive worldwide access to the field. Kleinmann has spent the past three years carefully curating the site after selling his prior underwear business, Freshpair.